Достъпност и Европейски акт

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Одит на фиксирана цена по WCAG 2.1 AA, после поправките и декларация, която можете да публикувате

Европейският акт за достъпност важи от 28 юни 2025, а 2026 е първата пълна година на активен надзор. Ако продавате онлайн на клиенти в ЕС и не сте микропредприятие, това е закон, а не любезност. Направено навреме, е работа за две седмици, не криза.

Кратък отговор

Does this actually apply to me?

It applies to businesses providing covered digital services to EU consumers, e commerce among them. There is an exemption for microenterprises, meaning fewer than 10 people and under 2 million euro annual turnover. If you are under both thresholds the law does not force you, and I will tell you that rather than sell you an audit.

Какво обикновено не минава

Светлосив текст на бяло, който не минава по контраст и не се чете на слънце от никого.

Нищо не работи с клавиатура, значи човек без мишка не може да купи от вас.

Бутони само с иконка, които екранният четец обявява като „бутон“.

Снимки без алтернативен текст, което значи и че Google не ги разбира.

Поръчка, която не може да се завърши, без да се гледа екранът.

Грешки във формата, показани само с червен цвят.

Какво включват одитът и поправките

Automated plus manual testing

Scanners catch about a third of real problems. The rest is a person going through the site with a keyboard and a screen reader, which is the part most cheap audits skip.

WCAG 2.1 AA, the standard the law names

EN 301 549 incorporates WCAG 2.1 Level AA in full, and that is what enforcement checks against. Each finding cites the specific criterion it breaks.

Prioritised by user impact

Findings sorted by who is actually blocked, not by how many warnings a tool printed. A checkout nobody can complete outranks forty decorative images.

The fixes, not just the list

Contrast, focus states, labels, alternative text, headings, form errors and keyboard order implemented in the code, then retested against the same criteria.

An accessibility statement

The public statement the law expects, written from what the site actually does, including what is not yet conformant and when it will be.

Your team can keep it

A short guide for whoever adds content next: how to write alternative text, how to structure headings, which contrast pairs are safe in your palette.

Фиксирана цена, защото обхватът е стандарт

Audit

€450
  • Automated scan plus manual keyboard and screen reader pass
  • Up to 10 page templates
  • Every finding cited to a WCAG 2.1 AA criterion
  • Prioritised by who is blocked
  • Delivered in 5 working days
Заявете одит за достъпност
Най-избиран

Audit and fixes

from €1,200
  • Everything in the audit
  • Fixes implemented in the code
  • Retest against the same criteria
  • Accessibility statement drafted
  • Short guide for your content team
  • Two to three weeks
Заявете одит за достъпност

Shop or web application

from €2,500
  • Checkout, filters, cart and account flows
  • Dynamic content, modals and live regions
  • Component level fixes so new pages inherit them
  • Retest of the full purchase path
  • Priced after a call, with a written scope
Заявете одит за достъпност

What the law says, in four sentences

The European Accessibility Act sets common accessibility requirements for a list of products and services sold to EU consumers, including e commerce, banking, transport and telecoms. It has been enforceable since 28 June 2025.

The technical standard behind it in Europe is EN 301 549, which incorporates WCAG 2.1 Level AA in full. In practice, conformance with WCAG 2.1 AA is what an auditor checks.

Microenterprises providing services, under 10 employees and under 2 million euro turnover, are exempt from the service obligations. Everyone else selling online to EU consumers is in scope.

Enforcement is national. Each member state names an authority, a complaints route and its own penalties, which is why the published maximums differ so much between countries.

What an audit costs on the market

Automated scan only
Price
€0 to €300
What you get
a tool report, roughly a third of real issues, no manual testing
Specialist agency, SMB site
Price
€1,500 to €4,500
What you get
full audit and report, fixes usually quoted separately
Enterprise consultancy
Price
€8,000 and up
What you get
audit, VPAT, training, ongoing programme
This page, audit
Price
€450
What you get
automated plus manual pass, up to 10 templates, criterion by criterion
This page, audit and fixes
Price
from €1,200
What you get
the same audit plus the fixes implemented and retested

The gap is not quality, it is that there is no agency in the middle. The manual pass is the part that matters and it is included at every tier here.

Do it now or do it later

  • Built in from the start, accessibility adds close to nothing to a project. It is contrast, labels and focus states, decided once.
  • Retrofitted calmly, it is a two to three week job on a normal site.
  • Retrofitted after a complaint, with a deadline from an authority, it is the same work at emergency speed while somebody senior watches.
  • If a rebuild is on the table anyway, do both at once: WordPress to Next.js migration.

How to get an exact price

Send the site address, roughly how many distinct page templates it has, and whether you sell online. The form is three fields, or Viber on 087 727 5750. Within 24 hours you get a price, a date, and first the honest answer to whether the law applies to you at all.

Какво питат фирмите за акта

Does this actually apply to me?
It applies to businesses providing covered digital services to EU consumers, e commerce among them. There is an exemption for microenterprises, meaning fewer than 10 people and under 2 million euro annual turnover. If you are under both thresholds the law does not force you, and I will tell you that rather than sell you an audit.
What are the penalties?
Enforcement is national, so the amounts differ by country, and published figures run up to 100,000 euro or a percentage of annual revenue in the stricter member states. The realistic first step is usually a complaint and an order to fix within a deadline, not an instant fine.
The deadline passed in June 2025. Am I already in trouble?
Not automatically. 2026 is the first full year of active supervision and most authorities are working through complaints. Being visibly in progress, with an audit, a fix plan and a published statement, is a very different position from having done nothing.
Can I just install an accessibility overlay widget?
No, and I would not take money to install one. Overlays are widely criticised by disability organisations, they do not fix the underlying markup, and in several countries they have not protected anyone from a complaint. Fixing the code costs about the same once and actually works.
Will this break my design?
Almost never. The common fixes are darker text, a visible focus ring, real labels and a sane heading order. Where a brand colour genuinely fails contrast I will show you the nearest shade that passes, and you decide.
Is accessible the same as good for SEO?
They overlap a lot. Alternative text, heading structure, link text that means something, and content that does not depend on scripts help both a screen reader and a crawler. It is one of the few compliance jobs that pays for itself in traffic.
What does it cost to keep compliant?
Nothing recurring from me. The fixes live in the components, so new pages inherit them, and the guide tells your team what to watch when adding content. A re audit once a year is sensible if the site changes a lot, not mandatory.
Can you work on a site you did not build?
Yes, that is most of this work. WordPress, Shopify, a custom build, it does not matter for the audit. For the fixes I need access to the theme or the code, and if the platform makes a fix impossible I will say so plainly.

Разберете къде стои сайтът

Одит на фиксирана цена за пет работни дни, с всяка находка, вързана за критерия, който нарушава.

Заявете одит за достъпност

Ако сте микропредприятие и сте освободени, ще ви го кажа, преди да платите за каквото и да било.